What do these two things have in common? Libraries can reach out to populations that find it difficult to get to the library. Children often have to depend upon parents to drive them to the library, and many senior citizens can no longer drive. By visiting senior centers and schools you can expand access to your library services.
Like programming, visiting other places is a great marketing tool. In addition to providing much needed library service, the librarian advertises the library. Some libraries visit senior centers and/or schools once a month. On a prearranged schedule, the librarian may bring books, read to either audience, and/or provide programming. Other libraries visit schools just before summer reading to advertise the program and make children aware of it. There are many opportunities to make a difference in the community by getting out of the library and into schools and local senior centers.
New Library Directors Handbook
ASPeN: The New Library Directory
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